Soul Revival Boutique, opening Thursday on the square, was started in 2015 in Willard, Ohio by Registered Nurse, Brooke Carmean as a way to offer Southern chic with a Western flare, while helping others too.
The result was a mobile based boutique that Carmean packed into a Airstream camper named Loretta (after Country legend Loretta Lynn).
After traveling all over the U.S., and picking up some awards for best boutiques, Carmean settled in Manchester. Her business flourished and, after four years in business, will put down roots as a brick-and-mortar storefront.
“I struck a chord with so many women and offered something unique that you could not find in big box or retail stores,” Carmean said, explain that she has rodeo in the blood.
“My western background includes horses, rodeos, and farms. I grew up around rodeos and love riding. With family hailing from Georgia, Tennessee, Texas and Oklahoma – the western lifestyle was in my blood. My grandmother barrel raced, my grandfather bulldogged and was a farrier, and dad team ropes. That’s where my love of horses and western fashion came into play,” she said.
“We like to say that we are where the southern gypsy meets the western hippie.”
With every sale, the Boutique gives back to various missions like local food banks, Operation Christmas Child and missionaries all over the world.
Soul Revival Boutique is located at 103 W. Main St. It will hold an open house Aug. 3 from 10 a.m.-3 p.m. with live music by Macy Tabor, light hors d’oeuvres and new fashion arrivals.